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"Swimmingly makes it easier on the kids and families. If a little kid ends up in the wrong lane or heat, they can still swim and get credit. It’s so flexible and user-friendly—it’s made our meets run faster and smoother.”

Mary Hollister, Team Rep
Old Natchez Country Club

The Customer

Old Natchez Country Club

Old Natchez Country Club has around 125 swimmers, primarily younger participants aged six to eight, with many families new to the swim community. The team operates within a short summer season, balancing fun, competition, and the complexities of swim meet logistics.

 

Mary has been a cornerstone of the team for over seven years, stepping into roles as a swimmer, coach, and parent. This holistic perspective has allowed her to see the challenges and opportunities of the league firsthand.

The Challenge

Overwhelming logistics and outdated systems strained meets.

Before adopting Swimmingly, Mary and her team faced numerous logistical hurdles. “Running a meet is a thankless, tiring job,” she notes, highlighting the difficulty of finding and training volunteers. Tasks like setting up meets, managing stroke and turn judges, and handling paper slips often felt overwhelming. “We struggled to get parents to commit to higher-level volunteer roles, and many found it intimidating,” Mary explains.

 

Technical challenges compounded the stress. The team previously relied on manual timing systems, which were prone to errors and delays. The league needed a solution that could simplify processes, reduce volunteer burden, and ensure smooth operations during meets.

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"The improvements y'all made, like going wireless with the huddle and QR codes, have made meet days so much easier. We can reset quickly after delays, and everything runs so much smoother now. It’s a game-changer!"

The Solution

Swimmingly made swim meets simple, efficient, and stress-free.

Enter Swimmingly, a user-friendly, all-in-one app designed to transform swim meets. According to Mary, the improvements were immediate and significant. “The wireless setup, QR codes, and streamlined operations have made meet days so much easier,” she remarks. With Swimmingly, tasks like resetting after weather delays, managing entries, and real-time timing became far less stressful.

 

Mary also appreciated how Swimmingly allowed flexibility during meets. “If a little kid ends up in the wrong lane or heat, they can still swim and get credit. It’s easy on the kids and their families,” she says. The app’s simplicity also helped new volunteers adapt quickly, reducing the learning curve and increasing participation.

"The wireless setup and streamlined operations have completely changed meet days—it’s faster, easier, and way less stressful for everyone involved."
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The Result

Faster, More Efficient, and Less Chaotic Swim Meets

The results speak for themselves. Swim meets are now faster and more efficient, lasting around three to three-and-a-half hours—a manageable timeframe even for families with younger swimmers. “Our meets used to be chaotic,” Mary recalls. “Now, we can get things up and running quickly, and there’s no need for cords or excessive setup.”

 

The transition also reduced the reliance on outdated, error-prone methods like paper slips. While some stroke and turn processes still require adjustments, Mary is optimistic about Swimmingly’s ongoing enhancements. “The app has come a long way. It’s clear you all care about making it work for teams like ours,” she says.

For other leagues considering the switch, Mary offers this advice: “Take advantage of Swimmingly’s support team—they’re always responsive. Once you see the difference, you won’t want to go back.”

"Once you see the difference, you won’t want to go back."
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Swim Meets, Made Simple

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